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Focus on WHY

A podcast with purpose!

Focus on WHY is all about WHY people do WHAT they do.

People who align their work with their values. 

Are you looking for fulfilment and purpose in your life?

Without a compelling WHY, you may lack clarity or the ability to make informed choices and wise decisions.

Imagine the positive impact you could make if you valued your work and you were valued for your work!

Life Purpose Coach, Podcast Mentor and Top 1% Podcaster, Amy Rowlinson, is the host of Focus on WHY and will guide you towards a purpose-driven life. 

Looking for 1:1 life purpose coaching or podcast mentoring, book a free 20 min discovery call with Amy here

Have a Purpose. Have a Plan. Focus on WHY. 

Apr 14, 2021

With a mission to create a fairer world in which every person’s gender is accepted and respected, Rikki Arundel wants everyone to have a voice, to be heard and to do what they are good at. A world where people understand and accept one another for who they are without the need to conform to stereotypical ideas. A world where the middle space is ok. A world without secrets where we can simply be ourselves. A world where everyone treats one another with dignity and respect.



“What we all want is to simply be able to be ourselves, just to go out and think this is who I am.”



Why Am I Afraid to Tell You Who I Am? by John Powell -



Rikki Arundel is a Virtual Keynote Speaker, Trainer, Presentation Skills Coach and was the founder of the UK Professional Speaking Association. Their career as a financial services technology speaker came to an abrupt end following their change in gender.

Faced with considerable discrimination, Rikki completed a master’s degree in gender research at Hull University and established themselves as one of the leading gender and diversity speakers in the UK, delivering keynote presentations and workshops on transgender awareness, unconscious bias and gender equality, including two successful TEDx talks.

Rikki draws extensively upon their own experience and that of the many trans and non-binary people they have helped and supported over the past 20 years.


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Amy is a Life Purpose Coach, iTunes #1 Podcaster, Podcast Mentor, Speaker, Mastermind Host and Property Investor. Through coaching and workshops, Amy works with businesses to Focus on WHY to create people-centred environments, by improving productivity and employee engagement by focusing on fulfilment, values and purpose.

Amy inspires and empowers entrepreneurial clients to discover the life they dream of by assisting them to make it their reality through their own action taking. Helping them to focus on their WHY with clarity uniting their passion and purpose with a plan to create the life they truly desire.

If you would like Amy to help you to focus on your WHY or you are looking for a podcast mentor then please book a free 20 min call via

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HOSTED BY: Amy Rowlinson



The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence. 

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