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Focus on WHY


A podcast with purpose! Focus on WHY is all about WHY people do WHAT they do. People who align their work with their values. Are you looking for fulfilment and purpose in your life? Without a compelling WHY, you may lack clarity or the ability to make informed choices and wise decisions. Imagine the positive impact you could make if you valued your work and you were valued for your work! Life Purpose Coach, Podcast Strategist and Author, Amy Rowlinson, is the host of Focus on WHY and will guide you towards a purpose-driven life.  Looking for 1:1 life purpose coaching or podcast mentoring, book a free 30 min discovery call with Amy here.  Have a Purpose. Have a Plan. Focus on WHY. 

Jun 24, 2025

John Lane and Will Barfield share a passion for people-centric approaches in the professional world. Discussing the challenges of modern workplace dynamics, the impact of AI and the importance of genuine human connection, John and Will explore their unique business relationship, emphasising the value of serving others, building meaningful networks and prioritising personal growth over traditional success metrics. This conversation reveals the power of listening, creating value beyond transactional interactions and, ultimately showcases the full potential of purposeful partnerships. 

 

KEY TAKEAWAY

‘When we found one another and we found that unified why, we actually decided to start a business together. So we do work separately but also in concert and it's a very unique relationship.’

 

ABOUT THE GUESTS - JOHN & WILL

John Lane specialises in helping business owners and leaders elevate team performance through a two-step program: a Business Alignment Audit to foster engagement and a Growth and Development Plan to boost team effectiveness. Ideal for leadership retreats or strategy-planning sessions, his approach ensures alignment with business goals and prepares teams for sustained success.

 

Will is a career Salesperson, Sales Leader, and Business Development professional who currently owns and operates an international recruiting practice.  His firm, Barfield Revenue Consulting, focuses on helping companies hire revenue-impacting talent, entry level through executive.  Additionally, Will consults with companies around employee-related subjects like fit to role, cultural alignment and retention. Will is a licensed Organization Analysis & Design (OAD) personality assessment distributor.  He uses the assessment actively in his recruiting practice. 

 

CONNECT WITH JOHN & WILL

https://www.linkedin.com/in/johntlane/  

John.Lane@DBAJTL.com

https://www.linkedin.com/in/willbarfield/

will@barfieldrevenue.com

 

BOOK RECOMMENDATIONS*

The Go Giver by Bob Burg - https://amzn.eu/d/7BRWgUB

The Chimp Paradox by Prof. Steve Peters – https://amzn.eu/d/4nlhtd7

Focus on Why by Amy Rowlinson with George F. Kerr - https://amzn.eu/d/6W02HWu

 

ABOUT THE HOST - AMY ROWLINSON

Amy is a purpose and fulfilment coach, author, podcast strategist, podcaster and mastermind host helping you to improve productivity, engagement and fulfilment in your everyday life and work. Prepare to banish overwhelm, underwhelm and frustration to live with clarity of purpose.

 

WORK WITH AMY

If you’re interested in how purpose can help you and your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call

  

KEEP IN TOUCH WITH AMY

Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter

 

CONNECT WITH AMY

https://linktr.ee/AmyRowlinson

 

HOSTED BY: Amy Rowlinson

 

DISCLAIMER

The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence.

*As an Amazon Associate, Amy earns from qualifying purchases.