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Focus on WHY

A podcast with purpose!

Focus on WHY is all about WHY people do WHAT they do.

People who align their work with their values. 

Are you looking for fulfilment and purpose in your life?

Without a compelling WHY, you may lack clarity or the ability to make informed choices and wise decisions.

Imagine the positive impact you could make if you valued your work and you were valued for your work!

Life Purpose Coach, Podcast Mentor and Top 1% Podcaster, Amy Rowlinson, is the host of Focus on WHY and will guide you towards a purpose-driven life. 

Looking for 1:1 life purpose coaching or podcast mentoring, book a free 20 min discovery call with Amy here

Have a Purpose. Have a Plan. Focus on WHY. 

Sep 8, 2021

At 40, tired of the corporate lifestyle, moving from briefcase to bikini to prove that it’s never too late to change the way you look and feel and by focusing on healthy nutrition and disciplined training, Sonya Morton-Firth focused on her WHY. Now aged 50, Sonya has done more in the last ten years than the previous 20 and with a focus on the most precious commodity in life, time, Sonya is choosing freedom of time and health.



“Don't live with regrets. If you want to do something and you're worried or you're scared or you’re fearful, just ask yourself, will I regret it in years to come? And if the answer is yes, just go for it. Push past those little critic voices in your head and go ahead. As Nike says, ‘just do it’ because living life with regrets has to be the worst thing in the world and we've only got one.”



The Values Factor by Dr John Demartini -



Host of her YouTube show and Podcast ‘The Sonya Morton Firth Show’, entrepreneur, speaker, transformational coach, and bikini athlete, Sonya Morton-Firth is the Queen of transformation! Working as a high-flying sales executive in the City for many years, Sonya’s passion and enthusiasm always drove her to be the best. Sonya qualified in fitness and nutrition, launched a brand of glamorous fitness wear for women, and even trained and competed on stage in various Physique competitions.



CONNECT WITH SONYA sonyamortonfirthshow


Amy is a Life Purpose Coach, Podcast Mentor, Top 1% Global Podcaster, Speaker, Mastermind Host and Property Investor. Through coaching and workshops, Amy works with businesses to Focus on WHY to create people-centred environments, by improving productivity and employee engagement by focusing on fulfilment, values and purpose.

Amy inspires and empowers entrepreneurial clients to discover the life they dream of by assisting them to make it their reality through their own action taking. Helping them to focus on their WHY with clarity uniting their passion and purpose with a plan to create the life they truly desire.

If you would like Amy to help you to launch your podcast or to focus on your WHY then please book a free 20 min call via

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HOSTED BY: Amy Rowlinson



The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence. 

*As an Amazon Associate I earn from qualifying purchases.